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John Kennedy
John is a nationally recognized expert, consultant and speaker, growing great leaders and training exceptional teams.
1:09
 
5:20
Successful Selling in the Green Industry
3:22
 
 
Episode Descriptions
Successful Selling in the Green Industry
When the phones aren't ringing, order taking doesn't cut it. John creates confidence: "Don't be pushy, create opportunities to buy." He warns against killing deals by dragging out the sales process. Increase your bottom line when you offer customers three different solutions moving customers from good to better or best (and more profitable)! John shares how this advice worked for a landscape design/build client.

Survival at the Speed of Life
You can't do it all! How do you schedule your time and prioritize your day to ensure you not only get the most accomplished, but that you are accomplishing the most important things?
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Meet The Specialist

John Kennedy

Throughout North America, Europe and Australia, John Kennedy has delivered keynote speeches and workshops that have empowered tens of thousands of audience members to "SHAKE IT UP!" Currently, John develops and delivers consulting and strategic planning to countless businesses and associations including: ANLA, NCNLA, WVNLA, FNGLA, CANGC, OFA, ONA, SummerWinds Garden Centers, Armstrong Garden Centers, Marina del Rey Garden Center, L&L Nursery Supply, Pennington Seed, TurfGrass America, James River Nursery, Manor View Farm, Parsons Nursery, Lancaster Farms, Pickseed Canada, and American Plant.

John is the co-author of “Fantastic Customer Service...Inside and Out!” and has a popular collection of audio recordings called "EmPower Tools." John's new book, “Management That Cooks,” is also now available.
john@ishakeitup.com
www.ishakeitup.com
About Our Sponsor
Syngenta Flowers is one of the largest wholesale breeders of hybrid flower seed in the world – developing and producing flower seeds for seed companies and growers internationally.

Syngenta Flowers is dedicated to the breeding innovative flower varieties that offer outstanding performance in the professional greenhouse, at retail, in the landscape and in the home garden. In addition to legendary genetics, we support industry professionals with world-class customer service, in-depth cultural information, flexible and exciting marketing programs, and a deep understanding of plants from many points of view.
Company Profile
Phone: 303-415-1466
Website: http://www.syngentaflowersinc.com/default.aspx
Directory

Dr. Charlie Hall

1:56
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8:00
Are You Making Enough Money?
How do you measure a fair return on the investment in your business and are you earning enough for your hard work?
13:29
Consumer Spending Has Recovered. Have Your Sales?
Consumer dollars have shifted away from our industry. How do we reclaim that spending and target a new generation of customers?
7:16
Shrink the Shrink
Where are your profit dollars slipping away and how can you plug the leaks?

Sid Raisch

1:05
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6:40
Could You Double Sales with the Same Customer?
With lower customer counts, increasing sales per customer could transform your future. Sid looks at how to get there.
7:08
Marketing Today for Tomorrow's Customers
Is the industry effectively investing today in creating the future generations of passionate gardens that will support our businesses for years to come? Here's a plan you can put into action.

Jim Paluch

2:00
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6:57
Accomplish Your Goals
Success starts with setting the right goals the right way.
6:41
Have Your Best Sales Year Ever
What gets measured gets sold.
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Come Alive Outside
In our industry nobody wins until someone goes outdoors.

Jean Ann Van Krevelen

1:25
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2:08
How Do I Build A Facebook Following?
It's not just a numbers game, but lots of fans is a great place to start.
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The Social Media Questions You Are Dying to Ask
What do you say, who do you say it to, who gets it done and how do you know if it's working?

Joe Judge

2:14
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Three Questions That Will Grow Your Career
Don't leave your career to chance. There are three questions to ask for growth and success.
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How To Get Your Team To 110 Percent
Even hard working teams sometimes need to work just a little bit harder. How do you get that extra effort from your people?
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Management and Leadership (Are Not the Same)
Free up the time you spend solving problems by fixing broken systems.

Mike Lysecki

1:56
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5:35
The People Problem
Reduce your dependence on labor and reward the top performers you rely on for success.
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Do you have a plan?
Profits don't happen by accident. How are you planning to get there?
3:27
Employees Who Think Like Owners
You can get your employees to work and think like you, but not without a system to make it happen.

Faith Savage

1:12
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6:10
Feeling Blue? Matching Colors to Your Customer's Design Goals
Avoid buyer's regret by helping your customers take home colors that match the mood they want to create?
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Maximizing Mum Sales
Set yourself apart from the competition with large containers, complementary combinations and

Marcus vandeVliet

1:17
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Find Out What’s Really Going on in Your Business
This process will shape budgets, strategy and profitability. Marcus gets you started.
6:32
Key Metrics For Landscape Construction Companies
Which numbers really matter and which numbers may be hiding real problems in your business?
5:59
Job Costing
As your business grows how do you stay in touch with what is working, and what's not, on the front lines?

John Kennedy

1:09
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Watch a free preview of John Kennedy's videos.
5:20
Successful Selling in the Green Industry
Simple secrets that transform order takers into effective sales people.
3:22
Survival at the Speed of Life
Managing the time you can't afford to waste.

Jeffrey Bruce

2:10
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5:44
Where Will Our Water Come From?
Without water you're out of business? As cities shut of the faucet, where will landscape water come from?
9:21
Look Up: The Green Roof Opportunity
It's not just digging holes thirty feet up in the air. Learn what it takes to enter this emerging market.
5:24
The Landscape Industry of the Future
Pretty is not enough. The new landscape is being put to work.

Jeff Korhan

2:17
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4:12
Is Facebook the New Google
Facebook sees more information each day than Google. What does this mean to customers who are looking for you?
5:26
QR Codes: Beyond Barcodes
What if your customers could scan a "barcode" with their phone and find more information on a website? They can.
3:49
Blogging: The Heart of Your Social Media Efforts
If Facebook is working a cocktail party, blogging is taking your best customers out to dinner. What are you waiting for?

Mark Bradley

1:42
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4:18
5 Steps to Hiring Good People Who Stay
Bad hires cost you money. Improve retention and avoid expensive mistakes.
6:00
What’s Your Job? From Owner to Crew
Systems - from design to execution - define your success. What's your role in the process?
7:40
Getting Your Employees to Think Like Owners
A good bonus plan rewards you and your employees. Mark lays out a detailed plan to make this happen.

Ruth Bachman

0:53
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3:39
Grow Through Life's Narrow Spots
Life's biggest challenges present our greatest opportunities for growth - if we can find the strength and focus.

Bob Coulter

2:05
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4:19
Meetings Can Change Your Business
Does your team go glassy eyed when you call a meeting? Learn how to have meetings that drive action and success.
5:14
The Change From Player To Coach
Going from star performer to great manager isn't magic. It's a process you can put to work for your business and your career.
6:43
Are There Enough Hours In the Day?
It's not how many hours you have but how you use the hours available. Here are three easy steps for taking control of your schedule.

Exclusive Preview

5:14
The Change From Player To Coach
Going from star performer to great manager isn't magic. It's a process you can put to work for your business and your career.
8:12
The Social Media Questions You Are Dying to Ask
What do you say, who do you say it to, who gets it done and how do you know if it's working?
7:16
Shrink the Shrink
Where are your profit dollars slipping away and how can you plug the leaks?
Speaker Handouts
Access to handouts and articles is included with purchase of premium content.
Find out more click here.
Begin With The End In Mind
John Kennedy shares an excerpt from his book on "Management That Cooks"
Season Guide
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