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It’s not just the economy, stupid!
In an uncertain economy, knowing which risks to take is the requisite to success.
Charlie's Angle: It’s not just the economy, stupid!
 
In this episode...
It’s not just the economy, stupid!
We all know the opening line of Dickens’ A Tale of Two Cities which says “It was the best of times, it was the worst of times...” which describes fairly well the green industry environment in which we find ourselves. If one word could describe it best, it would be uncertainty. While the risk associated with making strategic business decisions under uncertainty can be daunting, it is precisely that risk that creates market opportunity – at least for those who are willing to take the risks. Knowing which risks to take, however, is the requisite to success.
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Who's Charlie?

Charlie Hall

Dr. Charlie Hall grew up on a nursery in Western North Carolina. Although an economist by training, he is currently a Professor in the Department of Horticultural Sciences at the Texas A&M University and holds the prestigious Ellison Chair in International Floriculture. His major areas of specialization include innovative management and marketing strategies, financial analysis and benchmarking, and the situation/outlook for nursery and greenhouse crops.

He is an invited speaker at numerous regional, national, and international meetings of various industry-related associations and organizations. He is particularly known for the enthusiasm, passion, and intensity he exhibits when speaking. Dr. Hall is an Honorary Lifetime Member of the Texas Nursery and Landscape Association and has received TNLA’s Award for Outstanding Service to the Nursery Industry. He is also a member of the Hall of Fame and Honorary Lifetime Member of the Tennessee Nursery and Landscape Association.
Directory

Do You Have the Right Folks on the Bus?

It’s not just the economy, stupid!

Housing Wealth Effects on the Green industry

Do Folks Want What You're Offering?

Be Wise in Purchasing Inputs

Making the Ordinary Extraordinary

How will the election affect the economy?

Let Us Seek the Right Answer

Season Guide